5 ways you can pay it forward this giving day

Want to help make this Brunonians Pay It Forward Day our biggest yet? Here’s how you can get involved and spread the word about this giving day.

At Brown, our giving days are pretty special. These one-day events bring together thousands of alumni, students, faculty, staff, parents, family, and friends of the University in support of Brown and its mission. They’re as much a fundraising event as they are a gathering of the Brown community.

Help us make this year’s Brunonians Pay It Forward Day our best yet. Here are a few ways you can be part of the day, help us spread the word, and maybe even score some cool prizes in the process.

The Basics

Hashtag: #Forward4Brown
Date: Thursday, April 28, 2022
URL: brown.edu/go/payitforward

Save the date

Add to Your Calendar

Don’t let this special giving day pass you by. Avoid any potential FOMO and get Brunonians Pay It Forward Day on your calendar.

Spread the word on social media

Drum up support for Brunonians Pay It Forward Day by posting to your own social media accounts. Check out our social media toolkits below for tips, tricks, sample posts, and downloadable images to use on your social platform of choice.

sample of a Facebook post for Brunonians Pay It Forward Day

 

Tips for Posting

Sample Text for Facebook Posts

📅 Mark your calendars for Brunonians Pay It Forward Day! On 4/28/22, Brunonians are coming together to support the students, faculty, and programs that are moving us forward. #Forward4Brown brown.edu/go/payitforward Post before April 28.
I wouldn’t be where I am now without Brown. That’s why I’m paying it #Forward4Brown. Join me on 4/28/22 for Brunonians Pay It Forward Day and support all that Brown makes possible.
brown.edu/go/payitforward
Post before April 28.
This Brunonians Pay It Forward Day I’m supporting the [INSERT FUND]. How are you paying it forward?

🗓 Thursday, April 28
#Forward4Brown
brown.edu/go/payitforward
Post on or before April 28. Make sure to add what fund/designation you're supporting.

I graduated from Brown in [INSERT CLASS YEAR] and will always be #EverTrue. Today, I’m paying it forward to support @BrownU students for Brunonians Pay It Forward Day. brown.edu/go/payitforward

Post on April 28. Make sure to add your class year.
Join the movement and pay it #Forward4Brown. Follow @brownalumni and help spread the word about Brunonians Pay It Forward Day!
🗓 Thursday, April 28
#Forward4Brown
brown.edu/go/payitforward
Recommended posting before the giving day.

Shareable Graphics

sample of a Facebook post for Brunonians Pay It Forward Day

 

Tips for Posting

Sample Text for Twitter

📅 Mark your calendars for Brunonians Pay It Forward Day! On 4/28/22, Brunonians are coming together to support the students, faculty, and programs that are moving us forward. 
#Forward4Brown
brown.edu/go/payitforward
@brownannualfund & @brown_alumni

Post before April 28.

I wouldn’t be where I am now without Brown. That’s why I’m paying it #Forward4Brown. Join me on 4/28/22 for Brunonians Pay It Forward Day and support all that Brown makes possible. brown.edu/go/payitforward @brownannualfund & @brown_alumni

Post before April 28.

This Brunonians Pay It Forward Day I’m supporting the [INSERT FUND]. How are you paying it forward?

🗓 Thursday, April 28
#Forward4Brown
brown.edu/go/payitforward
@brownannualfund & @brown_alumni

Post on or before April 28. Make sure to add what fund/designation you're supporting.
I graduated from Brown in [insert class year] and will always be #EverTrue. Today, I’m paying it forward to support @BrownU students for Brunonians Pay It Forward Day. brown.edu/go/payitforward @brownannualfund @brown_alumni Post on April 28. Make sure to add your class year.

Join the movement and pay it #Forward4Brown. Follow @brown_alumni and @brownannualfund and help spread the word about Brunonians Pay It Forward Day!

🗓 Thursday, April 28
Brunonians Pay It Forward Day
brown.edu/go/payitforward

Recommended posting before the giving day.

Shareable Graphics

sample of a Facebook post for Brunonians Pay It Forward Day

 

Tips for Posting

Sample Text for Instagram Posts

📅 Mark your calendars for Brunonians Pay It Forward Day! 
.
On 4/28/22, Brunonians are coming together to support the students, faculty, and programs that are moving us forward. 
.
🔗 Add the date to your calendar with the link in my bio.
.
#Forward4Brown
Post before April 28.
I wouldn’t be where I am now without Brown. That’s why I’m paying it #Forward4Brown. Join me on 4/28/22 for Brunonians Pay It Forward Day and support all that Brown makes possible. Post before April 28.
This Brunonians Pay It Forward Day I’m supporting the [INSERT FUND]. How are you paying it forward?
.
🗓 Thursday, April 28
#Forward4Brown
Post on or before April 28. Make sure to add what fund/designation you're supporting.

I graduated from Brown in [insert class year] and will always be #EverTrue. Today, I’m paying it forward to support @BrownU students for Brunonians Pay It Forward Day.
.
🔗 Tap the link in my bio to learn more and make your gift.
.
#Forward4Brown
@brownannualfund @brownalumni

Post on April 28. Make sure to add your class year.
Join the movement and pay it #Forward4Brown. Follow @brownalumni and help spread the word about Brunonians Pay It Forward Day!
.
🗓 Thursday, April 28
Brunonians Pay It Forward Day
Recommended posting before the giving day.

Shareable Graphics

 

Become a BearShare ambassador

Want a chance to win some prizes for your social media work? Become a BearShare ambassador! BearShare is a network of volunteers who share Brown news and stories using their personal social media accounts to help reach new audiences that aren’t tapped into the University’s newsfeed. Though they do this year round, the impact of these social media ambassadors is even more pronounced around our giving days.

For Brunonians Pay It Forward Day, those who join BearShare will earn points for sharing posts on their social media accounts and vie for prizes.

JOIN BEARSHARE

 

*Prizes include a $100 Amazon gift card, $100 Visa gift card, and a $25 Brown Bookstore gift card. Three winners will be chosen and notified on Friday, April 29.

Deck out your Instagram Story

If you’re a social media butterfly partial to Instagram Stories, we’ve got you covered. Add some flair to your Story by adding some giving day stickers.

To use our Brunonians Pay It Forward Instagram stickers:

  • take a picture on your Story
  • click on the sticker icon
  • search “forward4brown”
  • add the #Forward4Brown hashtag

 

Make a gift on April 28

One of the greatest ways you can help make Brunonians Pay It Forward Day a success is by making a gift of your own. From financial aid to public health to diversity and inclusion, choose the areas of support most meaningful to you this giving day. And with several giving challenges going on, there are a bevy of opportunities for you to multiply the impact of your gift—and gifts of any size truly do count.

Visit the Brunonians Pay It Forward site on April 28 to make your gift.